Designing Sustainability Into the Program
Cox Automotive partnered with Exhibit Happy™ to turn sustainability from a goal into an operational reality across their entire trade show program.
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The Purpose expand_more
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The Strategy expand_more
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The Execution expand_more
Sustainability as a Mandate
Guided by the Cox Conserves initiative, Cox Automotive set out to dramatically reduce waste across their event footprint. They needed a partner who could align exhibit strategy with environmental values, without sacrificing brand presence, flexibility, or performance on the show floor.
Rethinking Ownership
To meet their sustainability goals, Cox Automotive moved away from traditional booth ownership. Exhibit Happy’s rental-based Access Model enabled reuse, reconfiguration, and smarter material choices — supporting a long-term, environmentally responsible trade show strategy across multiple events and brands.
Sustainable, Show After Show
Throughout the process, Exhibit Happy ensured sustainability was built into execution. The result: a repeatable, low-waste exhibit program that delivered consistent brand impact while honoring Cox Automotive’s environmental commitments.
Sustainability as a Mandate
Guided by the Cox Conserves initiative, Cox Automotive set out to dramatically reduce waste across their event footprint. They needed a partner who could align exhibit strategy with environmental values, without sacrificing brand presence, flexibility, or performance on the show floor.
Rethinking Ownership
To meet their sustainability goals, Cox Automotive moved away from traditional booth ownership. Exhibit Happy’s rental-based Access Model enabled reuse, reconfiguration, and smarter material choices — supporting a long-term, environmentally responsible trade show strategy across multiple events and brands.
Sustainable, Show After Show
Throughout the process, Exhibit Happy ensured sustainability was built into execution. The result: a repeatable, low-waste exhibit program that delivered consistent brand impact while honoring Cox Automotive’s environmental commitments.
Flexibility Without Compromise
Since 2019, Cox Automotive’s exhibit program has evolved without losing momentum (or blowing the budget). By leveraging Exhibit Happy’s Access Model, their team gains the freedom to adjust booth size, layout, and brand emphasis based on each show’s priorities, all while maintaining a cohesive, premium look and feel.
With Exhibit Happy, Cox Automotive has an exhibit partner capable of scaling, adapting, and evolving alongside one of the industry’s most complex trade show programs, so their team can focus on what matters most: connecting with customers.
Designed for Every Moment
From intimate brand moments to large-scale industry events, Cox Automotive’s exhibit program proves that flexibility and consistency don’t have to compete. Each environment was thoughtfully designed to meet the moment, without starting over.
